Pitch & Sales Strategy · Creative Direction· Talks & Workshops
For creative founders
ready for the bigger rooms.
From "We'll think about it" to "Where do we sign?"
From directing shoots in Las Vegas to filming Coca-Cola's global women's empowerment series, starting and scaling a multi-6 figure video marketing agency and injecting £250k into a single high-level partnership. Now I help creative founders and brands do the same.
Your work is already world-class. Now your rooms need to match.
You’ve built something serious. Maybe you’re a creative service provider, a studio or an agency. Maybe you’re a brand, run a flagship event or a movement. Either way - your clients rave about you, your work delivers, and the way you work is proven.
But, the rooms you're pitching in right now are smaller than the ones you're built for. The missing piece isn't your talent - you've already proven that.
It's positioning, pitching and sales.
It's the finesse that makes a buyer with a real budget choose you over a bigger agency or a more established studio. It's the 1% Edge that turns "we like them" into "we have to work with them."
That's what I do. I infuse your presence across every single touchpoint - so that when you walk into a boardroom, pitch a partnership, or launch your next big thing, every detail carries your USP and choosing you becomes a no-brainer.
Sound like you if...
You're ready to change the type of room you're in - bigger, bolder, lengthier contracts with logos that make you want to squeal.
You know exactly what you're good at. You just don't always know how to say it to bigger buyers.
You've built something with real proof of concept - an award-winning event, a community, a flagship IP - and you're ready to stop carrying it on ticket sales and start pitching serious corporate partners.
You can see the weightier logos on your homepage, the campaigns that say Cannes all over them - and you know the next launch needs the 1% Edge to be truly outstanding.
Creative Service Providers that TRIPLE their revenue
AND a brand that finally reflect the
level of your ambition.
My clients win the five-figure proposals they used to think were out of reach. They land the partnerships and sponsorships that finally fund the vision they’ve been carrying alone.
Same talent. Same work. A completely different position in the market.
Jasmine designed and ran a marketing campaign for me and was brilliant! She's talented, engaging and a smart thinker who exceeded all my expectations of what was possible in the time available. I wouldn't hesitate to work with Jasmine again and would recommend her to anyone looking for a highly skilled professional who can achieve amazing things!
Phil Haynes | Leadership + Team Development
Jasmine's input was invaluable.
Under her direction, we were able to define clear, deliverable outputs and goals for our project. She identified key project partners and brought them on board using a comprehensive tendering process. She was able to confidently navigate difficult conversations and make strategic decisions about what was achievable.
Debbie Shipton | YMCA
I was amazed at the depth Jaz went to. She took all of it off my hands - photographers, finding the perfect venue, and guiding my styling. On the day, she was there checking every tiny detail - hair, lipstick, clothes - things that would have been lost without her. She made me feel so calm and safe, and the results are absolutely stunning. People are already asking, 'How did you get photos this good?' I genuinely cannot recommend her enough.
Mari Williams | Coach to Public Figures & Sports Personalities
The 6-week working group for creative service providers ready to win bigger work.
THE BIGGER ROOM
Six weeks to become the obvious choice for B2B corporates who’ve never heard of you.
Your clients love you. They refer you, rebook you and tell their friends about you. But when a stranger with a real budget lands in your inbox, you get “we’ll keep you in mind” and then nothing.
It isn’t your talent or your visibility. Your value only becomes obvious after someone hires you and thats the problem! The Bigger Room fixes that, so you win the work before they’ve ever worked with you.
Who it’s for: creative service providers selling B2B, in brand, design, video, copy, web, digital, consulting and marketing. You’re a studio of one to five, you’ve built the business on referrals, and you’re ready to win work from people who’ve never met you.
Founders I've worked with, like you -
Jen went from “Squarespace website designer” to big brand energy without the bespoke price tag. Her price went from £1,675 to £2,150, and she’s booked six months ahead.
Zara added commercial proof to her proposals. Her leads went from 1–2 a week to 5–6 a week, and she now averages £7k a month.
Bex went from “a journalist for charities” to the storytelling partner for mission-led brands. Her day rate went from £250 to £350, accepted without negotiation, and she’s booked six months ahead.
Jess used the Get In, Get Out framework at her first networking event and walked away with £8.5k of clients.
Real rooms. Real deals. Real numbers.
A £250k partnership with Jagex (RuneScape). I took a digital app product into the room with one of the UK's biggest games studios and walked away with a partnership worth quarter of a million.
£6k lost → £22k signed in a week. C repositioned her agency and replaced the client three times over - most of it inside 24 hours.
£500/mo retainers → £1,500/mo. Same team, same talent - priced and positioned at the level of the work.
Tripled income, on track for 6 figures. Marketing Agency turning £35k a year into 6-figures (and hiring a team).
ABOUT JASMINE
Award-winning Creative Director and Pitch & Sales Strategist.
I’m the outside eye that helps founders and brands win the rooms, budgets and partnerships they’re built for.
I started a video marketing agency at 21: young, blonde and completely underestimated. That’s how I learned to break into corporate rooms. In three years I scaled to multi-six figures, with a team of six, 30 freelancers and clients like Coca-Cola, Nespresso and Jameson.
My documentaries have gone global and won awards, my films have been screened at the Barbican, and I’ve spoken on Sky News and the BBC. Since then I’ve taken a digital app product into a £250k partnership with Jagex, one of the UK’s biggest games studios.
I’ve also rebuilt from scratch, through £30k+ of debt, a toxic partnership, burnout and returning from maternity leave in 2024. I went from starting over to £10k in my first month, and sold out a £20k programme eight months later.
What carried me through all of it was the 1% EDGE Method™: brand, positioning, pitch and creative direction working as one. Now I use it to find the edge founders and brands can’t yet see in themselves, so choosing them becomes a no-brainer.
PERSONAL BRAND CREATIVE DIRECTOR
Premium visuals that finally match the calibre of your work.
As an award-winning Creative Director and Most Magnetic Personal Brand 2025 winner, I take on a small number of full-service brand shoots each year - for founders whose visuals no longer reflect where their business is going.
This isn't a headshot session. I take full creative control - sourcing locations and photographers, directing your styling, hair and makeup, and building a strategic visual identity that makes you the obvious choice for high-level clients.
"I was amazed at the depth Jaz went to. She took all of it off my hands - photographers, the perfect venue, guiding my styling. People are already asking, 'How did you get photos this good?' I genuinely cannot recommend her enough."
Mari Williams, Coach to Public Figures & Sports Personalities
Claire came to me because her sales were dipping...
Claire, founder of Digital Marketing Agency, signed £19K overnight. Within three months of working together, Claire doubled her revenue, bringing in £50K in one business quarter.
She streamlined her processes, got crystal clear on her services & re-positioned her brand - to make her Digital Marketing Agency the only choice. Infusing her personality, we built out a no brainer strategy which led to securing dreamy & aligned clients on retainer (such as the world’s first ever pregnancy facial skincare brand) and leading her team with even more confidence.
Liv tripled her income...
Within the first 3 months of working together, Liv had sold £35K+ and is now on track for her first 6-figure year (in year two of business) and has finally stopped overworking.
Liv has grown her team to x3 members (her VA, copywriter and social media assistant) and continues to attract dreamy, aligned, 5-figure clients. She is now launching a membership to support even more SME’s and has sold several spots before doors have even opened.
Jen went from £1-2k months to £7k months with
re-positioning
Jen, Founder of Branding Studio, Kura. When Jen and I started working together, she was making £1-2K months, still feeling confused as to which direction her niche was pulling her in and she was fully operating in freelancer mode.
After a couple of months, Jen stepped fully into her CEO energy, applied the 1% EDGE across her proposals, copy, pitching - and started making £7K months, defined (and owned!) her niche and went all in on her business.
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